Unlock Success With A Tenured eCommerce Consultant

Work With A Retail & eCommerce Focused Consultant For Hyper Performance

Every eCommerce business faces challenges at various stages, whether it’s stagnating sales or needing fresh insights to take your brand to the next level. If you’re struggling with growth or need expert insights, an eCommerce consultant could be exactly what you need. With nearly two decades of experience in eCommerce strategy, platform management, digital marketing, and improving operational efficiency, Leo Comino has helped iconic global brands and Australian businesses unlock new opportunities and achieve transformative outcomes.

Extensive Execution & Implementation Success With Household Named Brands

Some Of Leo’s Flagship Experience

As a retailer and agency owner, Leo understands both sides of the table. Leo began his career in retail at 14, where he developed his customer-centric approach and passion for delivering outstanding results. This foundation has shaped his career as an eCommerce consultant and digital strategist, helping retailers, brands, and manufacturers achieve transformative outcomes.

LION Digital, Leo’s eCommerce-focused agency runs the entire marketing remit for Fishing Superstore providing Leo a unique seat at the table as a client of the agency creating continuous opportunities for client experience optimisation.

Under Leo’s digital strategy, Fishing Superstore has achieved explosive growth, outranking industry giants Anaconda and BCF for top category terms like “Fishing Lures” in a true David vs. Goliath story. Under Leo’s leadership, Fishing Superstore achieved:

  • Ranks #1 for Fishing Lures
  • Launched a new Shopify site in under 2 weeks
  • Doubled conversion rates
  • Increased average order value by 62%
  • Generates 35% of revenue via email
Fishing Superstore homepage

With Leo, you get the best of both worlds. As a consultant and coach, he offers expert guidance tailored to your business needs, while also working directly with the LION Team to execute those strategies seamlessly. This hands-on approach ensures that every plan is not only thoughtfully crafted but also effectively implemented, driving measurable growth and lasting success.

Leo partnered with industry leader RM Williams for 2.5 years, transforming their organic strategy and achieving:

  • A 41x ROI within six months. Despite having several agencies and a large internal team, Leo identified an untapped organic revenue opportunity, starting with a small SEO retainer.
  • This success led to a 4x increase in the retainer, management of SEO across 14 global markets, and successful execution of one of APAC’s largest SEO migrations in 2022, transitioning from Demandware to Salesforce Commerce Cloud.
  • By leveraging comprehensive market research and data-driven strategies, we vastly expanded onsite eCommerce segmentation and optimised landing pages, resulting in a 200% increase in non-branded organic traffic.

In addition to his success with RM Williams, Leo also led the email marketing strategy for Nutrition Warehouse.

  • LION Digital’s status as a top-tier Master Elite Partner for Klaviyo was critical in migrating 1.2 million subscribers across 6 brands from Active Campaign to Klaviyo.
  • The project included a complete list cleanup, template design, rich segmentation creation, customer personas and extensive flow automation for six brands.
  • The result? A significant 294% month-on-month uplift in email revenue, shows his ability to drive outstanding ROI through innovative, data-driven digital marketing strategies for retail and eCommerce.

Leo’s expertise also played a crucial role in Helly Hansen’s digital transformation.

  • By executing a comprehensive SEO and SEM strategy, he helped the global brand achieve a 71.5% increase in organic revenue and a 43.6% increase in transactions.
  • His work drove a 161.4% increase in SEM revenue. The efforts resulted in a 20.4x ROI within just eight months, demonstrating Leo’s ability to deliver consistent, multi-channel growth.
  • Through his strategic approach, Helly Hansen achieved consistent eCommerce, and multi-channel growth across an almost 3 year period.

Beyond these successes, Leo has worked with other market leaders, such as Gucci, Decathlon, and L’Oréal, Highgrove Bathrooms, 4wdSupercentre crafting strategies that enhance their online presence and drive measurable growth.

As a member of the One Life Club, Leo connects with global leaders and industry mentors, embodying his dedication to personal growth and empowering others to achieve their goals. Recognised for his strategic insights and innovative solutions, Leo has earned a reputation as a trusted partner and eCommerce strategist. His commitment to innovation, strategic insight, and client success continues to shape the future of digital commerce.

“Leonidas was engaged, energetic and thorough during our consultation session. I feel really confident Leo and his team can assist in all aspects of digital marketing, process and strategy. Thank you for your time.”

Pamella Zakostelsky Media Brand Communications

“I’ve had a series of consults with Leo and his advice and open approach has been really helpful. I am looking forward to working with Lion in the coming months, it has been refreshing to deal with honest people in a notoriously difficult space for business owners.”

Damien Addison Owner of MMA Fight Store

Words From Our Clients

What To Expect In Your Consultation

Partnering with an experienced eCommerce consultant like Leo greatly benefits businesses looking to improve their online presence and boost growth. With expert advice and customised strategies, an eCommerce consultant helps turn your goals into action plans that support long-term success. His personalised approach and wide network of trusted partners across industries help you stay competitive, improve operations, and unlock new opportunities. Working with Leo means accessing tailored solutions that drive growth and ensure long-term success in eCommerce.

Reach Out To Leo Today For Expert Guidance And eCommerce Strategies Tailored To Your Needs

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Frequently Asked Questions

Q1. What does an ecommerce consultant do?

An eCommerce consultant helps businesses improve their online operations by creating strategies, enhancing marketing, and boosting efficiency. They analyse a business’s strengths and weaknesses, spot growth opportunities, and provide solutions to reach specific goals. Consultants guide businesses in choosing the right eCommerce platform, improving logistics, and using new technologies to stay ahead of the competition. By offering customised advice and clear plans, they help businesses succeed in the changing digital world.

Q2. What makes you different from other e-commerce consultants?

What sets Leo apart is his nearly 20 years of experience driving growth for businesses of all sizes, including global leaders like RM Williams, Decathlon, and L’Oréal. He goes beyond consulting, becoming a true partner in his client’s success with tailored strategies that uncover opportunities and solve challenges. Through his wide network of trusted industry partners, Leo ensures clients have access to top-tier resources and expertise across every facet of eCommerce.

Q3. Why should I hire an eCommerce consultant?

Hiring an eCommerce consultant is a great way for businesses to get expert help without hiring someone full-time. Consultants bring fresh ideas and deep knowledge of industry trends, helping you tackle challenges and discover new opportunities. They can spot inefficiencies, suggest helpful tools and strategies, and create solutions that grow with your business. Their support is also cost-effective, helping you reach your goals faster while saving time and resources.

Q4. How can eCommerce consultants help with platform selection?

eCommerce consultants help businesses pick the right platforms for their needs and growth plans. They carefully examine your business requirements, such as the types of products you sell, your target audience, your budget, and your growth plans. You can make the best choice by considering factors like how easy the platform is to use, how well it integrates with other tools, customisation options, and scalability for the future. Consultants ensure the platform fits your goals and supports long-term growth.

Q5. Can an eCommerce consultant help with international expansion?

eCommerce consultants play a crucial role when expanding internationally. They guide businesses through challenges like understanding local laws, tax rules, logistics, and currency issues. By researching consumer behaviour and studying local competitors, consultants create strategies to help businesses enter new markets and adjust their products to fit local tastes. They also suggest helpful technologies and tools to make global expansion smoother and more successful.

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